Author and psychologist Lynn Jenkins wanted a public relations campaign to support the launch of two of her books.
- Generated hundreds of media clips including television, radio, front page of mX, major newspapers, ninemsn, EssentialBaby and EssentialKids, women’s lifestyle and parenting magazines and sites, blogs.
- Created strong media profile for Lynn Jenkins. The result is that media now seek out comment from Lynn.
- Also provided marketing assistance.