A staggering 43% of journalists claimed that money was their greatest challenge in 2023, according to Medianet’s 2024 Australian Media Landscape Report.
A thoughtful, considered campaign is always more effective than one that lands you in headlines for all the wrong reasons.
Meet our incredible Marketing and Business Director, Phoebe Price!
Introducing you to our wonderful Strategy Director, Savanah Ebeling.
Getting media coverage is often a hard thing to ensure, and even harder when you don’t have the budget that many big business owners do. Phoebe Netto has given us three tips for getting the best possible chance at securing media coverage, all the while sticking to a budget.
Creating an interesting news angle is a great way to make your business newsworthy to the media. Pure PR founder Phoebe Netto explains five ways to make your business stand out to the media, even when you don’t know what makes your brand inherently special.
For better or for worse, the media can’t stop talking about Harry and Meghan. Here’s what we can learn from their PR success.
Always seeing other brands with amazing stories in the media? Wanting to find out how you can achieve the same results for your company? Pure PR founder Phoebe Netto shares with us how to create exciting and meaningful content that gets your business’ name out there.
It can be tricky to constantly come up with fresh and exciting content, and even trickier when the news cycle is unpredictable. Here are five ways to plan your content so that an unpredictable news cycle is not a problem.