In order to build vaccine confidence among the population, the Australian government needs to focus on education and reassurance. This article discusses three main ways …
A PR professional’s guide to overcoming vaccine hesitation Read More
Buzzwords have long been the language of the workplace. Since COVID-19 hit, a brand new list of buzzwords has bulldozered its way in to our inboxes, and we need to stop.
Pure Public Relations founder, Phoebe Netto, recently moderated a webinar on empathetic marketing featuring Coles CMO Lisa Ronson, Wellcom Worldwide’s head of content creation Bud …
Empathic marketing starts with banishing perfectionism Read More
Communication is key. But never has this phrase run truer than in a global pandemic.
Here’s what a COVID Safe communications strategy looks like Read More