How to stay calm and on message in a media interview
The most important thing to remember in a media interview is to stay ‘on message’. This is harder than it sounds.
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Interview
You have my word: the sound bite culture
News media thrive on sound bites. Great (and not so great) media coverage can come out of it and if you want your words to be repeated on news, in the paper or online, you must be able to deliver a short, pithy quote.
Is the media release dead?
Stop press: Is the media release (also known as the press release) dead?
Managing a Virtual Team
Running a business often also means managing a team of staff or contractors who work for or support your business. And in today’s business world, increasing numbers of small and medium business owners allow their staff to work remotely and also use the services of virtual assistants. Here are some tips and online tools to help you do this well.
Could media training actually be bad for business?
We have all seen how one poorly worded comment in a media interview can cause serious damage to a business’ reputation, undoing all their marketing efforts and hard work. But is the solution media training? Some media training can actually be bad for business.
Could media training actually be bad for business? Read More
How to stay calm and on message in a media interview
The most important thing to remember in a media interview is to stay ‘on message’.
How to stay calm and on message in a media interview Read More
Survival tips for media interviews
Once all of your preparation is done, it is time for the media interview. How do you make the interview a success?
Preparing for a media interview
.So, the hard part’s done – you’ve landed an interview with a journalist. Now you just have to sit back and take it as it comes, right?