Many businesses struggle with their PR efforts, especially when they’re just starting out. Thankfully, If you can identify where you’re going wrong, you’ll be well on your way to PR success.
Ever wondered what prompts a journalist to feature a particular business or story on the front cover, and what it would take for you to see your name featured there too? Here is a guide to what is newsworthy so you can get the attention of a journalist.
It is not at all unusual for journalists to receive more than 50 (and often hundreds of) emails a day from people who want to get their story heard – that is, from people just like you! Give your pitch the best chance at being heard with these tips!
For many small business owners, getting on television is a far-out dream that is just that: a dream. Elisabeth Re, who has been a Producer for some of the biggest TV programs such as The Project, shares some tips about getting the attention of a TV producer…
How do you get media coverage if your business is not newsworthy?
Basically, the goal of media coverage is to get people to think and feel about you and your business in a certain way.
How do you make your business newsworthy? Journalist Anthony Caruana shares some essential advice.