ChatGPT might be coming for your jobs
If you work in the communications industry, ChatGPT is a word you are likely all too familiar with by now. Over the past six months, …
Public relations
Phoebe Netto & Lucy Clark Shortlisted for B&T Women in Media Awards!
B&T have announced the shortlist for their annual Women in Media Awards, and we are proud to say that Pure Public Relations has claimed two shortlisted spots!
Phoebe Netto & Lucy Clark Shortlisted for B&T Women in Media Awards! Read More
How in-person experiences can make or break e-commerce brands
Many e-commerce brands have begun opening brick-and-mortar stores in an effort to connect with customers. Without the right approach, however, it can leave your reputation worse for wear.
How in-person experiences can make or break e-commerce brands Read More
Three budget-friendly tips for media coverage
Getting media coverage is often a hard thing to ensure, and even harder when you don’t have the budget that many big business owners do. Phoebe Netto has given us three tips for getting the best possible chance at securing media coverage, all the while sticking to a budget.
Five ways to make your business interesting to media
Creating an interesting news angle is a great way to make your business newsworthy to the media. Pure PR founder Phoebe Netto explains five ways to make your business stand out to the media, even when you don’t know what makes your brand inherently special.
Five ways to make your business interesting to media Read More
What businesses can learn from Harry and Meghan’s PR prowess
For better or for worse, the media can’t stop talking about Harry and Meghan. Here’s what we can learn from their PR success.
What businesses can learn from Harry and Meghan’s PR prowess Read More
Not well-known, ‘trending’, or backed by a celeb? Here’s how to score media coverage anyway
Always seeing other brands with amazing stories in the media? Wanting to find out how you can achieve the same results for your company? Pure PR founder Phoebe Netto shares with us how to create exciting and meaningful content that gets your business’ name out there.
Five ways to map out your PR content during an unpredictable news cycle
It can be tricky to constantly come up with fresh and exciting content, and even trickier when the news cycle is unpredictable. Here are five ways to plan your content so that an unpredictable news cycle is not a problem.
Five ways to map out your PR content during an unpredictable news cycle Read More
Narcissistic PR is stopping brands from achieving true purpose
It’s time to drop the ego, discover your values, and start putting out work that makes a genuine difference in the world.
Narcissistic PR is stopping brands from achieving true purpose Read More
Why timing is key when it comes to PR
When it comes to announcing big news that you want to be given mileage, timing is key. Pick the right timing, and half the work is done for you.