Here’s what a COVID Safe communications strategy looks like
Communication is key. But never has this phrase run truer than in a global pandemic.
Here’s what a COVID Safe communications strategy looks like Read More
Communication
2021: The Press Release. Is It Dead or Alive?
Should you write press releases for your business? It’s a question that plagues many a small business owner, especially when you’re just starting out or …
COVID-19 comms strategies have shown us empathy is everything
Public uncertainty is a huge barrier for brands and governments alike. In some cases the shift towards mistrust leads to constructive, positive behaviour – but not always. Thankfully, PR can help.
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How to ‘professionally distance’ without losing touch
Like it or not, social distancing restrictions have made ‘professional distancing’ a reality, and business communications need to adapt to fit in a workplace without hand-shakes, client drinks and team getaways…
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Black Lives Matter and COVID-19 have shown us that PRs need to do their jobs better
The global pandemic and the Black Lives Matter movement are putting pressure on brands to reflect upon their public image. Here is how good PR can guide a client through this period and come out stronger on the other end.
Black Lives Matter and COVID-19 have shown us that PRs need to do their jobs better Read More
How to prepare your school’s communications plan for a potential coronavirus crisis
Unfortunately, the education sector isn’t safe from COVID-19, and should the worst happen, schools need to be prepared for journalists and media outlets knocking at their door.
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Four steps to prepare your business for a COVID-19 crisis
The unfortunate truth is every new coronavirus case is a massively newsworthy story, and the media will never be very far behind. Thankfully, there are many things you can do right now to help prepare your business for the worst.
Here are the four steps to prepare your business for a COVID-19 virus.
Communication Channels in Public Relations
Public relations is all about getting the appropriate messages in front of your intended audience at a time when they are going to be more …
The DOs and DON’Ts of communicating during COVID-19
How should your marketing and communication differ during this pandemic? I’m going to give you two DOs, and two DON’Ts.
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Qualities of Top Strategic Communications Firms
The top strategic communications firms should do more than simply drive awareness. They should be able to offer you endorsement from third-party sources that are …