Part 4: Getting media savvy – How do you pitch a story idea to a journalist over the phone?

So you’ve racked your brain and come up with a great story idea that you just know a journalist will love. You’ve done your research and know which journalists are most likely to go for it, plus you’ve got a great photograph to go with it! The hard part’s done, right? Wrong.

Unfortunately, pitching stories to journalists is a daunting task. Here’s what you need to know to pitch your story to journalists over the phone.

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