Agencies across Australia are suffering from a new strain of disingenuous self-promotion that’s threatening to send potential clients running for the hills: trying to sound bigger than they really are.
Size isn’t everything! Stop faking the big leagues and embrace being small Read More
True or false? PR is an expensive luxury reserved for giant corps. False! PR is an essential function for any size business wanting to grow. Find out how…
PR is not just for huge corporations – it’s for every business Read More
In order to build vaccine confidence among the population, the Australian government needs to focus on education and reassurance. This article discusses three main ways …
A PR professional’s guide to overcoming vaccine hesitation Read More
During my time running my own PR firm, I’ve met more than my fair share of business leaders who simply don’t want to promote themselves, for many varied reasons.
Here are some tried and tested strategies to put your best foot forward.
Communication is key. But never has this phrase run truer than in a global pandemic.
Here’s what a COVID Safe communications strategy looks like Read More
Should you write press releases for your business? It’s a question that plagues many a small business owner, especially when you’re just starting out or …
If you want to grow your business, there are several marketing options on hand for both short-term and long-term growth, including public relations (PR). In this guide, …
In this short video we show you our approach to getting a client in the media, no matter their size or how interesting their might initially seem – so you can do it too.
When banking veteran Mark Harper left the industry to start up a clever healthcare platform, it took every lesson he’d ever learnt from other businesses to build it.
Big shift, small business: From corporate to start-up Read More
Sabri Suby is a serial entrepreneur and the founder of Australia’s fastest growing digital marketing agency, King Kong. Having originally founded King Kong in 2014 from his bedroom, Sabri has bootstrapped the company since day one and in under five years has successfully built a team of 61 specialists now achieving $20million+ in total revenue (year to date).