So your PR agency has scored you some media coverage. Don’t end it at 15 minutes of fame, extend your mentions with a support campaign. It’s a helpful marketing tool, a good way to establish credibility and drive sales.
We have put together an infographic that will help you to leverage media mentions and max out your media coverage.
Download here: How to maximise your media coverage
About the author:
Phoebe Netto is the founder of Pure Public Relations, a PR firm that focuses on outcomes, not output – it’s pure and simple. For over ten years, Pure Public Relations has been bringing big business experience to SMEs and not-for-profits. purepublicrelations.com.au